Curating and delivering high-quality, relevant content for accountants
We understand the challenges of marketing your organization while meeting the needs of your clients. The Content CPA team started together as an in-house marketing team for an accounting firm with an aggressive (and successful) growth plan. In working with firm leadership and collaborating with other industry professionals, there emerged a clear need for relevant, timely, and accurate content to share with clients. We understand that if one can break down complex accounting principles for clients, and make the case for why they should care, it forges strong, lasting, and profitable relationships. We are here to help you do just that!
WE ARE DRIVEN BY A RESPECT FOR THE POWER OF COMMUNICATION, KINDNESS, AND CURIOUSITY.
Work with experienced accounting marketers
Founder & CEO
Ann loves helping businesses grow and believes communication is always a key ingredient in the recipe. helping small businesses grow. For over a decade Ann was "the client," focused on growth, while also trying to understand the benefits and necessities of accounting. Ann then joined a top 150 accounting firm to help build their marketing team and presence as they nearly doubled in size during her tenure. Ann launched Content CPA to help other small- and mid-sized accounting firms get the most important and engaging information to clients, while allowing the firms to focus on the work of accounting.
Hale Goetz
Content Director
Hale is a writer at heart, with a skill for breaking down the most complex (and often dry) topics into something worth reading. Hale comes to Content CPA with over five years of direct experience writing experience at a growing accounting, wealth management, and technology consulting firm. Through her experience, Hale provides clarity around how to write clearly and effectively for one of the busiest audiences: small business owners.